Luna Li Net Worth 2025 : The Multi-instrumentalist That Is Turning Jams into Triablizing Gold.
Some artists try to follow trends. Luna Li creates her own little world and asks you to join her.Her songs sound like sunlight coming through blinds. They are dreamy, layered, and have instruments you wouldn’t expect to hear in pop music. She plays the harp like it’s a lead guitar, adds violins to rhythm sections, and hides melodies between basslines so that nothing sounds normal. Just Because Of these Qualities, Lunna Lii Hav Rising Search Growth.
She didn’t get famous through a label machine; instead, she made small videos in her apartment that were one-minute jams that slowly caught fire online. She made a career out of those viral loops, and now she has two albums. Duality introduced her as a songwriter who balanced her Korean heritage and Toronto upbringing with lush soundscapes that she made herself.
Who is Luna Li ?
Luna Li is the stage name of Hannah Bussiere Kim, a Korean-Canadian singer, songwriter, and multi-instrumentalist from Toronto. She’s classically trained, but her sound lives somewhere between indie pop, dream pop, and chamber pop. Known for her harp, violin, guitar, and piano work, she became a breakout artist in 2020 after her looping jam videos went viral, leading to a record deal, international tours, and critical praise.
Key facts Of Luna Li
- Full name: Hannah Bussiere Kim
- Born: October 3, 1996, Toronto, Ontario Heritage: Korean and Canadian
- Main instruments: harp, violin, guitar, piano, bass, synth, and drums Dream pop, chamber pop, and indie rock are some of the genres.
- Breakout moment: Viral 2020 jam videos during COVID lockdowns
- Albums: Duality (2022), When a Thought Grows Wings (2024)
- Recognition: Juno Award nominations, PEOPLE Emerging Artists 2025
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Luna Li Biography
| Field | Details |
|---|---|
| Full Name | Hanna Bussiere Kim |
| Place Of Birth | Toronto,Canada |
| Years Active | 2015 To Now |
| Instruments | Drums,Bass,Guitar, Violin & Piano |
| Awards | Nominations For Juno & Win for The SOCAN Songwriting Prize |
| Heritage | Korean-Canadian |
| Type Of POP | Dream POP & Chamber POP |
Luna Li Early life
In Luna Li’s house, music was never just a hobby; it was the air she breathed. Hannah’s mother ran a music school in Toronto, so Hannah was always around pianos, violins, and sheet music. She started taking piano lessons when she was five years old. Later, she started playing the violin and studied it seriously enough to think about going the classical route. But even though conservatory training helped her improve her technical skills, she began to feel trapped by its rules.
As a teenager, she started to write songs and play guitar, taking ideas from both indie rock bands and Korean pop. That combination of formal training and a constant desire to break the rules became her trademark later on.
Luna Li Carrier Journey
• The “Veins”
Before Luna Li, she went by the name Veins for a long time. Her 2015 project Moon Garden leaned rock-oriented and gave her experience playing in Toronto’s local scene.
• Birth of Luna Li
in 2017, she rebranded as Luna Li, releasing the Opal Angel EP. Its dreamy textures hinted at what was coming, but the real turning point wouldn’t arrive until 2020.
• Viral Jams
When the pandemic hit, she started recording short, multi-instrument jam videos from her bedroom. Each clip was a loop on its own, with harp, guitar, bass, and violin all playing live at the same time. The internet noticed. They were shared by musicians. Fans replayed them. They were calming and a little hypnotic, which made them the perfect comfort during lockdown. These eventually became the Jams EP in 2021.
• Duality (2022)
Her debut album was a clear statement: Luna Li was not a one-off internet act. Duality looked at her identity in both music and culture, showing the push and pull between classical and pop, East and West, and softness and strength. Tracks like Silver Into Rain (featuring Beabadoobee) showed her ability to blend dreamy instrumentals with pop hooks. The album got good reviews and made her a permanent part of the indie pop scene.
• Then a Thought Grows Wings (2024)
He follow-up album is more intimate, born out of personal change — an eight-year relationship ending, a move from Toronto to Los Angeles, and the uncertainty of starting over. Co-produced with Monsune and Andrew Lappin, it shifts between baroque-pop and soft rock, with harp and violin still front and center. Songs like “Confusion Song” and “Bon Voyage” have a mix of sad and happy feelings. She got a Juno nomination for Alternative Album of the Year in 2025 for the record.
• Live Shows
What started as looping bedroom sets has turned into full-band shows. But she still makes it feel personal, even in bigger places, by adding harp and violin to her sets without them feeling like gimmicks. Fans often call her Toronto shows “magical” and “life-affirming.”
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Luna Li Net Worth 2025
There’s no verified public net worth figure for Luna Li — and most online “estimates” are guesswork. Here’s a transparent breakdown of her income sources over time
| Year’s Timeline | Income Sources |
|---|---|
| 2021 | Jams EP sales/Streams. |
| 2022 | Touring Merchs, Sync Placements. |
| 2023 | More Touring , Festival Slots . |
| 2024 | — |
| 2025 | In 2025 When a Thought Grows Wings comes out, the band will tour bigger venues in the U.S. and make money from publishing. |
Assets & Endorsements
Luna Li’s career runs on the modern indie model — streaming royalties, touring, merch, publishing, and sync licensing. She’s released music through AWAL and In Real Life Music, which gives her distribution reach without traditional major label constraints. While she’s been featured in editorial campaigns and music press, she hasn’t leaned heavily on brand endorsements. Her value lies in her music catalog, live draw, and growing fan loyalty.
FAQS About Luna Li
• Is Luna Li her real name?
No — her birth name is Hannah Bussiere Kim. :
• How did she become famous?
Through short jam videos she posted during the COVID lockdown that showed off her skills on many instruments.
• What kinds of instruments does she play?
At least seven: harp, violin, guitar, bass, piano, synth, and drums.
• Has she won major awards?
He’s earned Juno nominations and won the SOCAN Songwriting Prize, but no Grammy-level wins yet.
• Where is she based now?
Born in Toronto, but works and performs more and more in the U.S., especially in Los Angeles.
